Law firms across the board had a stellar 2024 financial year, with many reporting double-digit gains in revenue and profits. Now law firm leaders are focused on how they can grow their business even more in 2025. And sharpening profitability, on the individual partner level, remains one of the key levers for growth, consultants say.

“We’re having so many law firm leaders say to us, ‘We’ve just had stellar year-over-year profitability growth for the past two, three, four years. We’re seeing profits grow faster than ever,’” Kristin Stark, a law firm consultant and principal at Fairfax Associates, said in an interview. “But of course, partners are asking, ‘How do we keep it going? How do we make more money?’”