Nico Iamaleava, QB

Right or wrong, Nico Iamaleava has become the poster child for the challenge of the name, image and likeness (NIL) era.

Was he already well-compensated at Tennessee? Yes.

Given that other quarterbacks—former Georgia, now-Miami starter Carson Beck, for example—land a major payday this offseason, did it make sense for Iamaleava to negotiate for a raise in Knoxville? Yes.

Did he overplay his hand? Was Tennessee justified in refusing to meet his demands? Is this all incredibly fascinating and tiring? Yes, yes and yes.