Tinder officials analyzed conversations and found that coronavirus is making online dating more genuine.
Most of us are looking for love in all the wrong places, but it seems like coronavirus is helping the digital space become the right place. Ever since its outbreak, COVID-19 has changed the dating game and, it seems like, for the better.
On Sunday, March 29, President Donald Trump extended social distancing guidelines. On the same day, three billion Tinder users swiped left or right, trying to find somebody to be their little quarantine. This was the most activity the app had ever recorded in a single day.
“We’ve seen a surge in activity,” says Charly Lester, a dating expert for the dating app, the Inner Circle. “Matches have risen by 15% and the number of messages sent is up 10%.”
Other apps such as eHarmony, OKCupid, and Match have also reported a huge rise in video dates.
However, the number of people on the apps isn’t the only reason why the dating game has changed. The users on these apps also seem to be nicer.
Officials at Tinder analyzed conversations since the outbreak of COVID-19 and found that people seem more genuinely concerned about each other. These officials reported that the use of the phrase “How are you?” has risen by 30 percent, replacing cheesy one-liners and awkward pick-up lines.
Many users are also using their bio space to urge people to stay at home, rather than to brag about their careers or illicit one-night stands. Tinder officials are seeing messages such as “stay home” and “social distancing” become more popular and the washing emoji increasing in use.
In fact, people seem to be talking more now than before lockdowns and social distancing guidelines. Data showed that Tinder users in the United Kingdom had 12 percent more daily conversations during the COVID-19 crisis than before.
“Now more than ever, we all need something to look forward to, whether it’s getting on Tinder tonight or the possibility of meeting a match at a later time that’s still to be determined,” said Tinder CEO, Elie Seidman. “We’re grateful to be a place people turn to, and hope that our community stays safe and healthy during this time.”
How do you feel about these changes to online dating? Do you have any stories to share? Let us know in the comments!