The ride-sharing brand Share Now is exiting the North American market, pulling their trademark blue and white cars off the streets.
News of the Share Now development broke over social media this week:
It’s with a heavy heart that we must share that our last day of SHARE NOW service in North America will be 2/29/20. We are grateful to everyone who has supported us over the years and we regret the inconvenience caused when service ends. https://t.co/ABrFg4hIn4— SHARE NOW North America (@sharenow__na) December 18, 2019
Strangely enough, the announcement was made just over a month after a major app overhaul that was rolled out in November.
New brand, new look: As we've launched our new #SHARENOW app today, our Twitter is also getting a makeover. From now on, we’ll keep you updated on all things SHARE NOW in North America on this feed. Stay tuned! pic.twitter.com/nuLqeIHKbd— SHARE NOW North America (@sharenow__na) November 12, 2019
Citing cost and the complexity of infrastructure as deciding factors, the parent company is pulling the plug in the U.S., Canada, London, Brussels, and Florence to focus on 18 European cities instead. North American users will have another couple of months to use the app-based rental service, with a last day of service on February 29, 2020.
The hourly rental cars can currently be found all over the country and Canada, in major cities like Denver, Washington D.C., New York, Austin, and more. To use one of the fleet's vehicles, all you have to do is download the app and follow a few simple instructions to locate or reserve a car.
For more information, head to the Share Now website and read about the coming changes in their global operations.
**The photos in this article are courtesy of Share Now.
What are your thoughts on the departure of this major ride-sharing brand? Let us know in the comments!