Go back in time this fall with a new Trapper Keeper folder.
Back-to-school shopping season is just around the corner, and parents may find a little bit of nostalgia on the shelves. Mead is bringing back its popular plastic binder, the Trapper Keeper. For kids in the '80s and '90s, the Trapper Keeper was a must-have accessory at school. The plastic three-binder had a wrap-around flap closure and came in designs like puppies, kittens, unicorns, and even Sonic the Hedgehog.
The limited run of space-age designs will be available at Walmart stores nationwide.
Courtesy of Mead
The Trapper Keeper originally launched in 1978 disappeared in the '90s. It was resurrected with a new design and a line of accessories in the early 2000s. This is the first time Mead has released the original design in mass quantities.
The Trapper Keeper is a traditional one-inch plastic binder with a fold-over Velcro closure to “keep” papers from following out. It has two pocket folders, a metal clipboard holder, and a storage pocket on the inside. In the '90s, Mead collaborated with several brands on designs, including on a collection with icon Lisa Frank. Today, you can find vintage editions on eBay for prices as high as $300.
In recent years, the Trapper Keeper was replaced by a heavier duty binder with a shoulder strap for easier transport. As kids return en masse to school buildings this fall, retailers are expecting school shopping season to be more robust than last year.
The Trapper Keeper will available in seven different designs, all reminiscent of a '90s school photo background. Get them exclusively at Walmart stores, Walmart.com and Mead.com, starting at $9.97 each.
Do you remember the Trapper Keeper? Are you excited to see more "old-school" trends come back? Comment below.